The 1846 Society

August 2020

1846 Society - Video Marketing Strategy

School Promotional Video, 2020

Director, Videographer, Editor: Angus Ashton

A short promotional film about the Hutchins School 1846 Society - established to acknowledge and honour those who have confirmed a bequest to the School.

School Promotional Video, Hutchins School Logo

blank

Hutchins engaged Angus Ashton film to create a video marketing strategy piece to promote the 1846 society. The video features Hutchins alumni Simon Bamford (1970), Robert Dick (1953) and Brian Kemp (1952), along with wife Lyn Kemp. Old boys in the video recollect on nostalgic memories from their school years and discuss their reasons for leaving a bequest to the school. Scenes in the video were filmed at the old Hutchins School campus at 131 Macquarie Street, Hobart, while also at the current campus and school museum. The video includes a digital restoration of the school coat of arms - put back to its former position on one of the large arched windows in the Macquarie street building.

What we delivered:

Angus Ashton Film provided full production services for the bequests video including concept development and storyboarding, videography in Hobart - at the schools current and former campuses, and post production. VFX and 3D elements were also created for the piece. After working with the school through revisions to ensure the piece was as strong as possible, the final edit was then delivered for use on the school website and social media channels.

Want to create something similar?

Get in touch to discuss your next marketing video or another project.